Why Women Wear What They Wear (Materializing Culture)

Why Women Wear What They Wear (Materializing Culture) by Sophie Woodward 1845206991 9781845206994
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ISBN: 1845206991


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Each morning we establish an image and an identity for ourselves through the simple act of getting dressed. Why Women Wear What They Wear presents an intimate ethnography of clothing choice. The book uses real womens lives and clothing decisions - observed and discussed at the moment of getting dressed - to illustrate theories of clothing, the body and identity. Woodward pieces together what women actually think about clothing, dress and the body in a world where popular media and culture presents an increasingly extreme and distorted view of femininity and the ideal body. Immediately accessible to all those who have stood in front of a mirror and wondered does this make me look fat?, is this skirt really me? or does this jacket match?, Why Women Wear What They Wear provides students of anthropology and fashion with a fresh perspective on the social issues and constraints we are all consciously or unconsciously negotiating when we get dressed.

Author: Sophie Woodward

Language: English

Binding: Paperback

Pages: 188

Publisher: Berg Publishers

Publication Date: 2007-11-01


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