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Why GM Matters: Inside the Race to Transform an American Icon
Why GM Matters: Inside the Race to Transform an American Icon by William J. Holstein 0802717187 9780802717184
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Why GM Matters: Inside the Race to Transform an American Icon by William J. Holstein

In November, GM CEO Rick Wagoner appeared before Congress to ask for $25 billion to bail out the struggling Big Three automakers. To critics like Thomas Freidman and Mitt Romney, it was a sign that the American auto industry should be led out to pasture; if the Japanese are better at making cars, they said, then we should let them do it. To defenders, the loss of the countrys largest manufacturing sector would be an incomprehensible disaster. Nearly every day, the debate rages on the op-ed pages. Billions of dollars and millions of jobs hang in the balance. In Why GM Matters, William Holstein goes deep inside GM to show whats really happening at the countrys most iconic corporation. Where critics say that GM has sat on its hands while the market changed, Holstein demonstrates that GM has already radically retooled its entire operation, from manufacturing and cost structure to design. Where pundits say wed be better off without GM, he shows how inextricably linked GM and the nations economy still are: The countrys largest private buyer of IT, the worlds largest buyer of steel, the holder of pensions for 780,000 Americans, GM accounts for a full 1 percent of our countrys GDP. A dollar spent on GM has profoundly different consequences from a dollar spent on Toyota. Following a diverse cast of characters - from Rick Wagoner, the controversial CEO, to design director Bob Boniface, to Linda Flowers, a team leader on the line in Kansas City. Holstein examines the state of GMs health and builds a persuasive argument that GM is essential to our nations well-being and, with the right economic climate, ready to compete with Toyota as one of the biggest global automakers.

Author: William J. Holstein

Language: English

Edition: First US Edition

Binding: Hardcover

Pages: 288

Publisher: Walker Books

Publication Date: 2009-02-03

Our Price: $4.29

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ISBN: 0802717187


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William J. Holstein (Edition: First US Edition) Hardcover


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