The Case Study Handbook, Revised Edition: A Students Guide

The Case Study Handbook, Revised Edition: A Students Guide by William Ellet 1633696154 9781633696150
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The guide all MBAs and exec ed students need.

If youre enrolled in an MBA or executive education program, youve probably encountered a powerful learning tool: the business case. But if youre like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the authors framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide.

Author: William Ellet

Language: English

Binding: Paperback

Pages: 272

Publisher: Harvard Business Review Press

Publication Date: 2018-09-18

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