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The Art of Making Wine

The Art of Making Wine by Stanley F. Anderson, Raymond Hull 0452267447 9780452267442
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Timeless business lessons from an American giant Few companies have stood the test of time like John Deere, one of the world2s most beloved and trusted brands. Since blacksmith John Deere developed the first commercially successful self-scouring steel plow in 1837, the company has provided customers the right products at the right time. From its trademark green and yellow tractors of all sizes to the popular Gator utility vehicle, the company is the leading provider of equipment and services for those who love and work the land, from farms and fields to golf courses to suburban backyards. The secrets to John Deere2s enduring success go far beyond its well-known popular products, however. The John Deere Way examines the qualities that have led to the company2s enduring performance, providing useful lessons for business managers and people in their everyday lives. These include: The importance of integrity All relationships must be win-win Grow on the strength of your roots Put your brand to work (and protect it at all costs) Create change through innovation This straightforward insight into one of the world2s greatest companies is a must-read for anyone who loves John Deere or is interested in learning how its commitment to simple-but-timeless values has led to more than a century-and-a-half of serving customers.

Author: Stanley F. Anderson, Raymond Hull

Language: English

Edition: First Plume Printing

Binding: Paperback

Pages: 192

Publisher: Plume

Publication Date: 1991-07-01

Our Price: $4.38


ISBN: 0452267447

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Stanley F. Anderson, Raymond Hull (Edition: First Plume Printing) Paperback

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