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Taking the Leap: Building a Career As a Visual Artist

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Most artists would rather focus on art than struggle with the details of a business plan. Now, they can. Based on artist and teacher Cay Langs popular seminars, Taking the Leap teaches artists how to succeed in todays complex and competitive art world. Offering inside information on how to show at galleries, nonprofit spaces, and museums, as well as a host of nontraditional venues, this behind-the-scenes look at the art world reveals how decisions are made and what artists can expect. Lang explains how to master efficient business skills such a negotiating a deal; making the most of art events, trips, presentations, and phone calls; and preparing top-notch promotional materials such as slides, bios, statements, and cover letters. Including many examples of artists whove found inventive alternatives to the gallery system, she suggests ways artists can by-pass mainstream channels and create their own art scene on their own terms. Filled with joy and encouragement, Taking the Leap recreates the energy and enthusiasm Lang evokes in her classroom and makes it available to artists everywhere.      

Author: Cay Lang

Language: English

Binding: Paperback

Publisher: Chronicle Books

Publication Date: 1998-04-01

List Price: $19.95
Our Price: $3.78
Savings: $16.17

Used Quantity:3
ISBN: 0811818152
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Cay Lang  Paperback


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