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Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (College Version) (2nd Edition)
Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (College Version) (2nd Edition) by Thomas T. Nagle, Reed K. Holden 0136690602 9780136690603
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Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (College Version) (2nd Edition) by Thomas T. Nagle, Reed K. Holden

For senior/MBA-level course in Pricing Strategy or Managerial Economics. Practical in focus and lively in style, this text provides a comprehensive, managerially-focused guide to formulating pricing strategy.

Author: Thomas T. Nagle, Reed K. Holden

Language: English

Edition: 2

Binding: Paperback

Pages: 400

Publisher: Taylor & Francis

Publication Date: 1994-05-11

Our Price: $4.29

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ISBN: 0136690602


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Thomas T. Nagle, Reed K. Holden (Edition: 2) Paperback


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