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SELLING THE WHEEL: Choosing the Best Way to Sell For You, Your Company, and Your Customers
SELLING THE WHEEL: Choosing the Best Way to Sell For You, Your Company, and Your Customers by Jeff Cox, Howard Stevens 068485600X 9780684856001
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SELLING THE WHEEL: Choosing the Best Way to Sell For You, Your Company, and Your Customers by Jeff Cox, Howard Stevens

The coauthor of the bestselling business novels Zapp! and The Goal uses an entertaining parable of inventing and selling the wheel to convey key insights about sales and marketing--based on pioneering research by marketing guru Howard Stevens.

Author: Jeff Cox, Howard Stevens

Language: English

Binding: Hardcover

Pages: 256

Publisher: Simon & Schuster

Publication Date: 2000-01-05

Our Price: $4.29

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ISBN: 068485600X


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Jeff Cox, Howard Stevens  Hardcover

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