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Marketing Research & SPSS 13.0 Student CD Pkg. (5th Edition)
Marketing Research & SPSS 13.0 Student CD Pkg. (5th Edition) Alvin C. Burns, Ronald F. Bush 0132280353 9780132280358 Marketing Research is the global leader in marketing research because it demonstrates how to use statisti
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Marketing Research & SPSS 13.0 Student CD Pkg. (5th Edition) by Alvin C. Burns, Ronald F. Bush

Marketing Research is the global leader in marketing research because it demonstrates how to use statistical tools in an intuitive manner. Thisnbsp; book addresses and provides information on the new industry certification program. Each copy of the fifth edition includes a SPSS 13.0 CD and annotated screen captures are thoroughly integrated within the text.

Author: Alvin C. Burns, Ronald F. Bush

Language: English

Edition: 5

Binding: Hardcover

Pages: 695

Publisher: Prentice Hall

Publication Date: 2005-12-09

Our Price: $3.89

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ISBN: 0132280353


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Alvin C. Burns, Ronald F. Bush (Edition: 5) Hardcover


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