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Marketing Express
Marketing Express William M. Pride, O. C. Ferrell 0538466812 9780538466813 MARKETING EXPRESS offers solid, traditional coverage of marketing fundamentals?roduct, price, distribution, and promotion?s well as coverage of todays volatile marketing envir
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Marketing Express by William M. Pride, O. C. Ferrell

MARKETING EXPRESS offers solid, traditional coverage of marketing fundamentals?roduct, price, distribution, and promotion?s well as coverage of todays volatile marketing environment. The design incorporates advertisements, photos, screen shots and boxes throughout the text to spark reader interest and help make the content real and relevant to todays students.

Author: William M. Pride, O. C. Ferrell

Language: English

Edition: 2

Binding: Paperback

Pages: 496

Publisher: Cengage Learning

Publication Date: 2010-01-01

Our Price: $4.09

Quantity:2
ISBN: 0538466812


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William M. Pride, O. C. Ferrell (Edition: 2) Paperback


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