International Strategies in Telecommunications: Models and Applications (Routledge Research in Strategic Management)

Dealing primarily with the telecommunications industry, this book applies the strategic states model to international business strategies of industrial companies. br br Telecommunications is an interesting empirical field as a comprehensive deregulation process is taking place and the premises for competition are changing. This book provides: a broad description of the telecommunications industry; details of an in-depth study of the telecommunications group Ericsson--including their developments in major markets such as Germany, the USA and Japan; and a description of how the strategic states model has worked for Ericsson and other companies. The strategic states model enables us to describe the current state and strategic development of any company or organizational unit. Using this method a company can scrutinize its alternatives and better understand its position and the possibilities for the future.

Author: Anders Pehrsson

Binding: Hardcover

Pages: 208

Publisher: Routledge

Publication Date: 1996-11-19