How to Market a Book Third Edition

How to Market a Book Third Edition by Joanna Penn 191210587X 9781912105878
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ISBN: 191210587X

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Do you want to sell more books and reach more readers?

Do you want to discover how to build an author career for the long-term as well as spike your book sales right now?

If you dont know much about marketing, dont worry. We all start with nothing.

Im Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing.

Now Im a New York Times and USA Today bestselling author of thrillers and non-fiction. My books have sold over 500,000 copies in 83 countries, and Im an award-winning creative entrepreneur and international speaker, making a multi-six-figure living with my writing.

Learning how to market my books and my personal brand changed my life. Yes, you need to write an awesome book, but you also need to know how to get it in front of the right readers.

How to Market a Book is for authors who want to sell more books, but its also for those writers who want to think like an entrepreneur and build a long-term income. Its for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career.

There are short-term tactics for those who want to boost immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer.

Its also about going beyond just the book because these methods can take you from being an author into making money from other products, professional speaking, and creating opportunities that you cant even imagine yet.

In this completely updated Third Edition, youll discover the marketing principles that stay consistent even when tactics and tools change; how to optimize your book for discovery on the book sales sites; how to use short-term spike sales and paid ads; how to build an author platform for the long term including content marketing, blogging, podcasting, video and more; plus how to launch your book and create a marketing strategy that suits you.

How to Market a Book Third Edition

Author: Joanna Penn

Language: English

Binding: Paperback

Pages: 318

Publisher: Curl Up Press

Publication Date: 2017-06-27

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