Skip to content

  Home > Binding > Paperback >

Heat Up Your Cold Calls: How to Get Prospects to Listen, Respond, and Buy
Heat Up Your Cold Calls: How to Get Prospects to Listen, Respond, and Buy George Walther 141950276X 9781419502767 Learn the New Way to Cold Call--Effectively, Ethically ... and Legally Salespeople hate making cold calls. Now, you dont have to. As a s
Stock Image - Actual Cover May Vary
 

Heat Up Your Cold Calls: How to Get Prospects to Listen, Respond, and Buy by George Walther

Learn the New Way to Cold Call--Effectively, Ethically ... and Legally Salespeople hate making cold calls. Now, you dont have to. As a sales professional, you need to find and approach a steady stream of qualified prospects. But the legal landscape and new technologies, along with the explosion of competing solicitations, have numbed the decision makers youve been targeting, making old-fashioned cold calling ineffective, frustrating and, as result of the National Do-Not-Call Registry, often illegal. With Heat Up Your Cold Calls, youll discover author George Walthers new model for pursuing prospects and making contact by phone. Walther will teach you how to convert obstacles like voice mail, overzealous assistants, and skeptical prospects into powerful allies that help you warm up prospects and achieve better sales results. The book reveals the important steps to take before making calls, including strategies to: - Warm up a prospect with automated non-spam e-mail - Use voice mail to establish a compellingly positive first impression - Develop a messaging strategy that builds your credibility - Demonstrate your pre-existing relationship, even when neither of you thinks you have one - Use the Internet to sleuth and preheat your prospects Heat Up Your Cold Calls will change the way you seek new sales prospects. These successful strategies will get people to listen, respond and, ultimately, buy.

Author: George Walther

Language: English

Binding: Paperback

Pages: 192

Publisher: Kaplan Business

Publication Date: 2005-07-01

Our Price: $4.29

Quantity:2
ISBN: 141950276X


Condition:
Like-New [Add $0.60]
Very-Good [Add $0.40]
Good [Add $0.20]
Acceptable

Quantity:  
Description
 
George Walther  Paperback


Browse for more products in the same category as this item:

Binding > Paperback

* Free Shipping applies to all orders shipped to the contiguous 48 United States. Variable shipping rates apply to Alaska, Hawaii, and the American Territories (American Samoa, the U.S. Virgin Islands, and the Northern Mariana Islands) as well as International orders shipped to countries other than the USA.