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Electronic Commerce 2002: A Managerial Perspective (2nd Edition)
Electronic Commerce 2002: A Managerial Perspective (2nd Edition) Efraim Turban, David King, Merrill Warkentin, Jae Lee, H. Michael Chung, Michael Chung 0130653012 9780130653017 For one/two-semester courses in Electronic Commerce. One of the first tex
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Electronic Commerce 2002: A Managerial Perspective (2nd Edition) by Efraim Turban, David King, Merrill Warkentin, Jae Lee, H. Michael Chung, Michael Chung

For one/two-semester courses in Electronic Commerce. One of the first texts entirely dedicated to EC, this comprehensive, user-friendly text describes what electronic commerce is; how it is being conducted and managed; and its major opportunities, limitations, issues, and risks. With a blend of theory and practical application, this text is structured around the notion that EC applications require certain technological infrastructures and other support mechanisms. It recognizes that e-business has two parts: business and technology.

Author: Efraim Turban, David King, Merrill Warkentin, Jae

Language: English

Edition: 2

Binding: Hardcover

Pages: 914

Publisher: Prentice Hall

Publication Date: 2002-01-15

Our Price: $3.89

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ISBN: 0130653012


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Efraim Turban, David King, Merrill Warkentin, Jae  (Edition: 2) Hardcover


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