Drawing Attention: Custom Illustration Solutions for Brands Today

Drawing Attention: Custom Illustration Solutions for Brands Today by Victionary 9887462993 9789887462996
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ISBN: 9887462993

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Whether it's via depictions of cute imaginary characters or familiar backdrops brimming with color, illustrations can set the right tone for brands to tell meaningful stories. Besides enriching a visual language or identity system with vivid details, hand-rendered designs also make for heart-warming elements that enable companies to connect and engage with audiences in delightful ways.

The collection of projects featured in Drawing Attention serve to inspire designers with a variety of illustration styles and settings that help to add more narrative layers to a brand. From small businesses looking to highlight their charm to bigger ones in need of "humanizing" their touch-points, the book showcases drawings that effectively bridge the creative and commercial to draw attention.

Author: Victionary

Language: English

Binding: Paperback

Pages: 288

Publisher: Victionary

Publication Date: 2022-08-23

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