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Clients for Life: How Great Professionals Develop Breakthrough Relationships
Clients for Life: How Great Professionals Develop Breakthrough Relationships by Jagdish Sheth, Andrew Sobel 0684870290 9780684870298
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Clients for Life: How Great Professionals Develop Breakthrough Relationships by Jagdish Sheth, Andrew Sobel

Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for -- the first in-depth, client-tested guide to developing lasting business relationships. <P><BR> What separates extraordinary professionals from ordinary ones? Why are some professionals always drawn into their clients inner circle of advisers, while others are employed on a one-shot basis and treated like vendors? Based on groundbreaking research, Clients for Life sets forth a comprehensive framework for how professionals in all fields can develop breakthrough relationships with their clients and enjoy enduring client loyalty. <P> Drawing on insights from extensive interviews with both leading CEOs and todays most prominent client advisers, Jagdish Sheth and Andrew Sobel debunk the conventional wisdom about professional success -- find a specialty, do good work -- as hopelessly inadequate in a world where clients have unlimited access to information and expertise. The authors replace these tired conventions with an innovative blueprint, supported by over one hundred case studies and examples drawn from

Author: Jagdish Sheth, Andrew Sobel

Language: English

Edition: 1st

Binding: Hardcover

Pages: 272

Publisher: Simon & Schuster

Publication Date: 2000-09-08

Our Price: $4.29

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ISBN: 0684870290


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Jagdish Sheth, Andrew Sobel (Edition: 1st) Hardcover


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