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Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business
Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business
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Ubiquitous connectivity is the biggest revolution in business since the Internetand this is the first strategic guide to harnessing its powerAnywhereexamines the far-reaching impact of what can only be termed a business revolution, and itexplains how to build a strategy using global connectivity to generate new streams of revenue and,ultimately, dramatic business growth. President and CEO of Yankee Group, the industry authority onthe business impact of global connectivity, Emily Nagle Green describes how best to steer businessinitiatives, partnerships, product development, customer service, target markets, and virtually everyother aspect of a business in order to succeed in the Anywhere business environment.WithAnywhere, businesses now have the ability to remain connected to customers 24/7, but onlythose that take advantage of this ubiquitous connectivity in a strategic way today will remain standingtomorrow.Anywherecombines extensive background information, tactical tools, and high-level advice that everyforward-looking company needs in todays fast-paced, highly competitive business environment.      

Author: Emily Nagle Green

Language: English

Edition: 1

Binding: Hardcover

Publisher: McGraw-Hill Education

Publication Date: 2010-01-04

List Price: $32.00
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ISBN: 0071635149
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Emily Nagle Green (Edition: 1) Hardcover


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