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Aftershock
Aftershock Chuck Scarborough 0449221202 9780449221204 Marketing Your Service reveals the differences between designing a marketing plan for a product (a concrete item), and a service (an intangible). Skillfully explaining how to d
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Aftershock by Chuck Scarborough

Marketing Your Service reveals the differences between designing a marketing plan for a product (a concrete item), and a service (an intangible). Skillfully explaining how to design, implement, and measure an innovative plan that is geared to the specific needs of a service business, this complete guide answers the questions and concerns of todays service professionals. Updated to reflect new marketing strategies and how to utilize the Internet, this guide is perfect for the service business looking to increase sales, generate referrals, and build repeat business.

Author: Chuck Scarborough

Language: English

Binding: Mass Market Paperback

Publisher: Fawcett

Publication Date: 1992-08-23

Our Price: $3.89

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ISBN: 0449221202


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Chuck Scarborough  Mass Market Paperback


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